Mostra Fondazione Fila Museum

FILA celebrates its connection to the world of tennis in an exhibition that pays tribute to one of the sports that has most contributed to defining the brand’s identity, tracing a history in which innovation, stylistic exploration, and legendary figures have been intertwined for over fifty years.

Through a selection of archival pieces, the exhibition takes visitors on a journey to discover the evolution of FILA apparel, from its early days in tennis to its most recent interpretations.  This narrative highlights the value of an aesthetic that transcends the boundaries of the tennis court, establishing itself as a distinctive expression of sports culture and contemporary style.

The exhibition is enriched by an immersive photographic display and interactive QR codes, which will allow visitors to delve deeper into the stories and biographies of the champions who have left their mark on several generations. A special video presentation will also retrace the most significant moments in the brand’s history. 

The exhibition is part of an initiative to highlight FILA’s heritage and builds on the FILA Brand Experience Center, the immersive museum that opened to the public in November 2025 inside a former FILA production facility in the heart of Biella.