Get around Turin for half the price!
Are you visiting the city? If you purchase the Torino+Piemonte Card on our website, you will also receive a €10 Welcome Bonus covering 50% of the cost of your journeys on public transport, by taxi or on shared bikes, scooters and kick scooters. More transport services are available, as well as a unique offer: after registering on the dedicated form, you can use one of the Super Apps participating in the MaaS ToMove project. This way, you save on your visits and on your travel.
So, what exactly is the Torino+Piemonte Card?
A digital tourist pass (QR code) designed to help you discover museums, exhibitions, castles and many other cultural sites in Torino and Piedmont in a flexible and convenient way. Plus, you can enjoy discounted rates on experiences, transport and services.
Here are the advantages of the Welcome Bonus and how it works:
Here are the advantages of the Welcome Bonus and how it works:
When you purchase the Torino+Piemonte Card online, you are entitled to a €10 Welcome Bonus. This is valid for 30 days from the date of registration.
(Please note that the initiative is valid from 6 October 2025 until 31 March 2026 or until funds are exhausted.)
The bonus will be credited to the Super App you choose from among those participating in the MaaS ToMove initiative for tourism, following the procedure indicated below. The bonus can cover 50% of the cost of travel in Turin. This includes GTT services, taxis, scooters, bikes and shared scooters.
Getting around is easier, with Super Apps
When visiting a new city, we usually don’t know the available transport options or the best routes. Super Apps come in handy: on a single platform, you can discover all the services in the area, choose the travel solutions that suit you best, and purchase everything with a single tap — even combining different modes of transport.
How can you get your bonus?
1) Purchase your Torino+Piemonte Card.
2) You will receive a link to the dedicated form in your confirmation email.
3) Fill in the form with your details, follow the instructions and claim your bonus (to be used within 30 days in participating Super Apps).
Super Apps that are participating in the initiative
When we visit another city, we usually have no idea about the transport options available or the best routes to take. Super Apps help us: on a single platform, you can discover the various services available in the area, choose the most suitable travel solutions and purchase everything with a single tap – even using multiple modes of transport in combination.
For more information, please refer to the Incentive Regulations, which were approved by the City of Torino.
MaaS ToMove for Tourism
The tourist welcome bonus is an initiative by MaaS ToMove in collaboration with Turismo Torino e Provincia, the Convention & Visitors Bureau of the city of Torino and its metropolitan area. The programme is focused on promoting more sustainable and smart mobility, according to the MaaS (Mobility as a Service) approach – with a special focus now on visitors to the area.