Discover the authentic heart of Casa Martini with the Martini Privilege Tour, the most complete and immersive experience designed for those who wish to explore the world of Martini from a truly privileged perspective.
This guided tour takes you on a fascinating journey through history, tradition, and innovation, revealing the stories and anecdotes that have made Martini an international icon. But that’s just the beginning: you will delve into the production process, exploring the selection of aromatic herbs, wines, and botanicals that give life to unique products, and gain a deeper understanding of the essential role of the Master Blender - the oenologist who, with expertise and creativity, crafts each blend.
The tour also opens the doors to the largest production site of the Bacardi Group, a place normally not accessible to the public. Here, you will experience the “magic” of production up close:
- the Still Room, where intense aromas envelop the senses
- the evocative Cathedral of the Tinaggio, with its impressive tanks holding millions of liters, where the delicate marriage of ingredients takes place
The experience culminates in a guided tasting of three Martini products, an elegant and engaging moment that completes the visit with taste and refinement.
Piazza Luigi Rossi 2, frazione Pessione, Chieri