Designed by Italo Allais, in collaboration with multiversi fantastici, it is an immersive journey into the collective imagination, combining art, music, cinema and design.
Different themed sections trace the iconic languages of pop culture: from comics and manga with original artwork and memorabilia, to cinema and television, with posters, statues and original objects.
There is also room for fashion, design and advertising, reflecting the social and stylistic changes that have shaped generations.
Corso Laghi 296 - 10051, Avigliana