A tour that narrates the metamorphosis of Torino through design, starting from the origins of its manufacturing vocation to the most innovative expressions of contemporary creativity.
The meetting point is in front of Eataly but the itinerary begins at the Carpano Museum, where the history of vermouth comes to life in a sensorial display celebrating Torino's know-how. It continues in the heart of the Lingotto Complex, once FIAT's industrial colossus and now a symbol of urban regeneration: a multifunctional centre that hosts culture, commerce and architecture.
The itinerary ends at the spectacular Casa 500, a panoramic terrace overlooking the historic test track, now transformed into a hanging garden suspended over the city. An iconic place that pays homage to the legendary FIAT 500, between past and future of mobility.
An immersive experience where industrial history, design and innovation meet to narrate the ever-evolving soul of Torino.
The tour ticket also includes admission to the Pista 500.
Duration: 2 hours
Tour language: Italian
The tours are part of the project "Torino. Dire Fare Vedere Design. Una città creativa UNESCO" financed by the Ministry of Tourism and in collaboration with the City of Torino, Torino Urban Lab, Circolo del Design and the associations Federagit Confesercenti and G.I.A. Torino and Turismo Torino e Provincia.
Admissions
Junior 12-17 years old
Over 65 years old
Abbonamento Musei
Holders Torino+Piemonte Card
Holders Royal Pass
Children 0-11 years